Alberta Farm Animal Care Re-Brand

EXECUTION:

I worked with the client to determine their current needs and anticipated outcomes of their new brand design. After research, ideation, initial sketches and concepts, I created two variations of their new brand. 

The main objective was to help the public understand their mission. Together we created a logo with more meaning, resulting in a more informative brand.

CLIENT:

AFAC (Alberta Farm Animal Care)

OBJECTIVE:

Create a new brand for AFAC, a non-profit organization. They felt as though the previous brand didn’t explain what they did, and was too plain.  


NEW LOGO

LETTERHEAD, BUSINESS CARDS, REPORT COVER